David TildesleyPeter Kopetz 4.7 on Trustpilot from 84 reviews

10 reasons investors close to retirement finally know what a loss is allowed to cost

At this stage, protecting what you've built matters more than chasing the next run. Every formal Investor Plus recommendation sets the stop before the buy, so you decide the worst case on a calm morning, long before any fall.

What every formal recommendation looks likeExample
TARGET 2.30 BUY UNDER 2.00 STOP 1.85
Buy under$2.00
Stop$1.85
Target$2.30
Illustrative example only, not a real recommendation. Every formal Investor Plus recommendation gives you all three numbers before you buy.

Member results

In members' own words

"I joined Equity Story a year ago, having no trading experience at all. … In the last year I have doubled my income using their methods and advice."
Lyndell D. Trustpilot
"I've been in the share market for over 20 years… The profits I have made since joining have been beyond anything I thought possible."
Craig M. Trustpilot
"I have been using Equity Story for 18 months. Using their advice has helped me give up work."
Colin T. Trustpilot

Testimonials are from real members, in their own words. Their results are not typical and yours will vary. Past performance is not a reliable indicator of future performance.

Reason 01 · The exit

Exit‑first is the careful position

Plenty of people near retirement steer clear of anything that sounds like trading. Fair enough. Yet the riskiest thing in a share portfolio is often a holding with no exit: the one you keep because selling would make the loss real.

Every formal recommendation in Investor Plus arrives with three numbers before you buy: the price to buy under, the stop-loss guidance and a target with a timeframe. You know your worst case before a dollar moves.

"Managing risk is where the Equity Story team excel. … Successful investment is about maximising the upside and limiting any damage on the downside."
Stephen M.
Reason 02 · The stop

A stop means you never ride a loser all the way down

Equity Story's rule is short: decide the exit before the entry, then stick to it. The stop-loss guidance tells you ahead of time how much you're prepared to lose, so one bad position can't quietly eat into years of savings.

Calls do miss. Stops are guidance and prices can gap past them, especially in a sharp fall. The stop is what keeps a miss small. You're not hoping, you're following a system.

"They do not get 100% of their calls correct, but they do very well."
Roy R.
"They provided balanced and considered advice, encourage you to not be greedy and know your strengths and weaknesses as a trader."
Alessandra S.
Reason 03 · The team

A chartist and a fundamentalist, checking each other's work

Every recommendation has to get past two people who read shares differently. David reads the chart. Pete reads the business. When one of them isn't convinced, you hear the argument.

Equity Story Pty Ltd holds Australian Financial Services Licence 343937 and is part of ASX-listed Aland Equity Group (ASX: AEG), so you can look them up before you join.

David Tildesley

David Tildesley

Founder, Principal & Portfolio Manager. 30+ years on the ASX. Presents the daily video and leads the exit-first discipline behind the Cincinnati Trading Method.

Peter Kopetz

Peter Kopetz

Head Analyst, 23+ years. Runs the fundamental research behind every recommendation, with a focus on quality ASX small and mid caps.

"They are the only service I am aware of that combines the Fundamentals of investing with the movement of the price over time via Charting."
Roy R.
Reason 04 · Live

Ask The Analyst: bring your own shares, live, twice a week

David TildesleyPeter KopetzYour hosts: David Tildesley and Peter Kopetz

Tuesday night or Friday lunchtime, you're on Zoom with David and Pete. Bring the share you've held for ten years, the one sitting on your watchlist, or the stop you're unsure about. You'll pick up plenty from other members' questions too.

MonDaily
Tue7pm live
WedDaily
ThuDaily
Fri12pm live

Times are AEST/AEDT. Can't make it? The recordings sit in the archive.

"The personal support and ability to interact with the lead analysts is what makes this product a no brainer."
Paula H.
"The Ask the Analysts sessions have been invaluable to assess shares I have bought as I navigate and build my portfolio."
DR
Reason 05 · Daily

A calm 15 minutes each weekday, with no hype

David and Pete record the Daily Market Edge at their desks every weekday, with no studio and no script: what the ASX did, which shares they like and why, and the buy-under, stop and target for each formal recommendation. It's measured and plain-spoken, with the reasoning behind every level, and nobody shouting about the next big thing.

"the continual warnings- don't be greedy-sell off losers- be patient build balanced portfolios-etc all commonsense stuff that most of us tend to forget without the constant reminders"
David
"In a crowded field the team at Equity Story stand out as being genuine, transparent, accurate and enjoyable to deal with."
Andy W.
Reason 06 · Sunday

The team's best idea for the week, in your inbox on Sunday night

Hot Stocks Weekly Pick is the team's highest-conviction idea for the week ahead, with entry, stop and target guidance. Read it on Sunday evening and Monday morning starts with the plan already written.

"A couple of days later and sold back out of it with a nice 15% return. Just on that one trade. Thats why I'm sticking with these guys."
Greg M.

Member's own result. Not typical; yours will vary.

Reason 07 · Signals

Einstein's Report: see when a long‑held share has turned

Every week the shares the team follows get a signal: Buy, Bullish, Sell or Bear, with a chart showing support, resistance and momentum. For a portfolio built over decades, it's a quick weekly check on whether something you've held for years has turned, before a slow slide becomes a big one.

Buy
Bullish
Sell
Bear
"The emphasis on keeping your money safe while also staying a breast of current economic developments."
Kylie W.
Reason 08 · Method

Size each position for the loss you can live with

In your first week David takes you through CTM Foundations: planning the exit, sizing the position, setting the stop. Sizing is the quiet part. It decides what a wrong call can cost before you place it. Before you buy anything, write down the price at which you'd sell it.

"I would have saved (not lost thousands of dollars) if I had have done this course earlier. I'm now more confident dealing with the fluctuations of the markets now that I'm armed with a simple plan."
Phil J.
"I don't think anyone or any advice can give such guarantees. The annual subscription is designed to give you some ideas it is up to you to put in the work … member for life"
Kay
Reason 09 · For you

Built for investors who aren't traders

You don't need to trade often or watch screens. Use the levels on the shares you choose, check what you already hold against the weekly signals, and ask David and Pete about the rest, live on Zoom. Everything is in plain English, and nobody will rush you.

If you'd rather the professionals did it for you, there's a second path. The same team runs the Aland Australian Equities Fund ($10,000 minimum, independently rated by Evergreen Ratings), which reports a maximum drawdown of -10.37% and a beta of 0.70. Past performance is not a reliable indicator of future performance.

"…David gave me more time than I could have hoped for just chatting, no hard sell…"
S M.
"After trying a few different companies I found Equity Story to be the company i easily understood and felt comfortable with."
Michelle W.
Reason 10 · The lot

One membership, everything in it, $247 a year

No tiers and no extras you need to buy to make it work. The daily video, two live sessions a week, the Sunday pick, Einstein's Report, the method and the full archive, for about 68 cents a day.

And if you decide within 30 days that it's not for you, you can ask for your $247 back under the 30-day refund policy (conditions apply).

The difference

A tip tells you what to buy. That's half a trade.

Here's what changes when the whole trade is planned before you buy.

Investor PlusA tip on its own
Which share to buy
Price to buy under
Stop-loss guidance before you buy
Target, with a timeframe
Analysts you can ask, live
A method you learn and keep
30-day refund policy

What's included

Everything in Investor Plus

A full year of daily ideas with the exit worked out, the analysts on Zoom twice a week, and the method behind every call. One payment. Renews annually. Cancel any time.

"It's always good to get someone else professional advice on stocks… made $7.000 already in 2 weeks thank you so much for your professional advice"
Peter W. Trustpilot
"In my experience their success rate is high and my return on share investing has increased significantly since I started using their services"
Alastair D. Trustpilot

Members' own results. Not typical; yours will vary. Past performance is not a reliable indicator of future performance.

Give it a proper go for 30 days

Use the membership: watch the daily videos, come along to at least one Ask The Analyst session and have a look at the weekend reports. If you decide within 30 days of joining that it's not for you, email support@equitystory.com.au and ask for a refund of your $247. Refunds are subject to our refund policy and its conditions. See the terms and conditions.

Investor Plus · 12 months
  • Daily Market Edge15–20 min video, Mon–Fri. Buy-under, stop and target with every formal recommendationIncluded
  • Ask The Analyst, liveTue 7pm and Fri 12pm with David and Pete. Bring your own shares. Recordings in the archiveIncluded
  • Hot Stocks Weekly PickThe week's highest-conviction idea, Sunday night, with entry, stop and target guidanceIncluded
  • Einstein's ReportWeekly Buy / Bullish / Sell / Bear signals with chartsIncluded
  • CTM FoundationsThe exit-first basics David teaches in week one: exits, sizing, stopsIncluded
  • The full archiveEvery past daily video and reportIncluded
12 months, everything above$247 AUD
About 68 cents a dayBilled once a year
Get instant access: $247
30-day refund policy Cancel any time Instant access

Trustpilot

What members are saying

4.784 reviews on Trustpilot

Reviews are members' own words, quoted as written on Trustpilot. Results described are not typical and yours will vary.

Decide the worst case before you buy

Daily ideas with the buy-under, the stop and the target, from two analysts you can question live. $247 a year. Renews annually, cancel any time, 30-day refund policy (conditions apply).

Get instant access: $247 Cancel any time

FAQ

Questions people ask before joining

I'm close to retirement. Is this too aggressive for me?

Investor Plus is general advice, so consider your own circumstances and speak to a licensed adviser if you need personal advice. The method is built around limiting the downside: every formal recommendation sets a stop before the buy. Calls miss, and stops are guidance that prices can gap past. You choose which ideas, if any, you act on.

Will I have to watch the market all day?

No. The levels are set before you buy, so there's nothing to watch tick by tick. The daily video takes 15 to 20 minutes, the live sessions are optional and recorded, and Equity Story never handles your money or places trades for you.

Do your picks always go up?

No, and nobody honest will promise you that. Losses are part of investing and no approach avoids them. That's why every formal recommendation comes with stop-loss guidance, so you decide ahead of time how much you're prepared to lose. Stops aren't guaranteed: prices can gap past them. The method works on weekly charts, so judge a call over weeks. As one member put it: "They do not get 100% of their calls correct, but they do very well."

Is Equity Story licensed?

Yes. Equity Story Pty Ltd holds Australian Financial Services Licence 343937 and is part of Aland Equity Group Limited (ASX: AEG).

I'm fairly new to this. Will I keep up?

Yes. David covers the exit-first foundations in your first week, and you can bring any question to the live sessions, however basic it feels.

How much time does it take?

About 15–20 minutes a weekday for the daily video, plus the Sunday pick. The live sessions are optional, and the recordings sit in the archive if you can't make it.

Is this personal financial advice?

No. Investor Plus is general advice. It doesn't take your personal objectives, financial situation or needs into account. Consider whether it's right for you, and speak to a licensed adviser if you need personal advice.

What happens after I join?

You get instant access to today's video, the archive and the link for this week's live sessions. In your first week David takes you through the exit-first basics. You trade through your own broker; Equity Story never handles your money or places trades for you.

How does the refund policy work?

Give it a proper go: watch the daily videos, come along to at least one Ask The Analyst session and have a look at the weekend reports. If you decide within 30 days of joining that it's not for you, email support@equitystory.com.au and ask for a refund of your $247. Refunds are subject to our refund policy and its conditions. See the terms and conditions.

How does billing and renewal work?

It's $247 a year. Your membership renews automatically at $247 each year unless you cancel, and you'll get an email before it renews. Cancel any time before your renewal date by emailing support@equitystory.com.au and you won't be charged again.

Will you try to sell me other things?

Equity Story runs other things, such as the full Cincinnati Trading Method training and live events, and members hear about them. You don't need any of them to get full value from Investor Plus.

How is this different from other share newsletters?

Plenty of services give you the buy. Investor Plus gives you the exit plan as well, and twice a week you can put your questions to the analysts who made the call.

Do I need a particular broker?

No. Use whichever broker you like. Equity Story doesn't handle your money or place trades for you.